Puppies need a nutrient-rich, healthy puppy food with ingredients that help nourish growth. That’s why we use real Australian and New Zealand lamb and whole brown rice in our limited ingredient diet natural puppy food. It’s important that puppies get the optimal nutrition without added ingredients that could cause digestive problems. Our exclusive SMART START® Formula includes omega-3 fatty acids — EPA and DHA — which are essential for healthy growth and development. And, like all of our natural puppy food, this formula is fortified with vitamins, minerals and the perfect blend of nutrients. We guarantee a soft, shiny coat that makes a difference you can see.